Telemarketing & Lead Generation

Generating high quality leads for your business

Our business is based on helping yours. Our quality resources and our forever growing knowledge will be a huge part in creating a lasting relationship with you that you can rely on.

From the very beginning, we will work with you to understand your business in great detail, helping identify what sets your business apart and the value proposition that will turn prospects into clients. Implementing strategic, well-planned campaigns guaranteed to deliver successful results.

We believe that timing matters

It is not always about beginning the process to build your business to then stop when the expected results are not immediately achieved. We will be there from start to finish, driving your campaign to produce exceedingly high results that you can rely on.

An outbound B2B telemarketing campaign with Smartlead Marketing includes:

  • Research
  • Message development
  • Contact building
  • Nurturing and Pipeline Management
  • Prioritisation and qualifying
  • Proactive calling and follow-ups
  • Daily reporting

The right audience

We not only work with you to identify the key messages about your business and the value you offer prospects, but ensure the right people hear all about you. An essential part of any successful campaign is the quality of the data we use and if you don’t have it, we can source it for you. We understand our telemarketers are representing your business, which is why we insist each one has a minimum 5 years’ experience. They are chosen for their ability to engage with prospects, whilst confidently explaining the many benefits of doing business with you.

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Client Testimonial

“Having initially engaged Smartlead Direct early in 2013, this will be our 8th year of working with them, and they have now become a valued and trusted part of our business development operation. Smartlead has delivered a consistent level of high quality leads and appointments for APR, helping us to identify and nurture opportunities as well as brokering introductions for us to meet with key decision makers at some of the largest insurance companies in the UK. Many of these have been converted into repeat business for us and Smartlead’s service has generated a strong return on our investment. We have confidence in them representing our business and value their capability not only in delivering our proposition messaging but also getting us in front of the right people. They work closely with us to tailor their approach and take the time to understand our business and proposition. We are happy to recommend Smartlead Direct to assist with business development, lead generation and marketing activity.”

APR Actuarial Solutions